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Amarneethi R
Product Designer · AI-Native, Code-Literate, Ships Fast
amarneethi@gmail.comLinkedInChennai, India
Live projects
- LIE Studio AI - MacOS tool for making AI prototyping and design incredibly predictable.
- AI Design Workflow - A learning site for designers to learn AI-native design.
- Learn Tailwind - A Duolingo-style quiz to learn Tailwind for beginners.
Summary
Product Designer with 13+ years shipping complex B2B SaaS, fintech, and developer-adjacent tools end-to-end in ambiguous, fast-moving environments. For the past three years, building AI-native design and prototyping tools from scratch as a self-taught front-end engineer who ships interactive prototypes without engineering help.
Skills
- Product Design
- Complex workflows · Enterprise/B2B SaaS · Developer tools · API/product surfaces · Design systems · Information architecture · Interaction design · Usability testing · Rapid prototyping · Polished UI craftsmanship · End-to-end ownership
- AI-Native Practice
- Claude · Claude Code · Cursor · VSCode · Midjourney · Agentic workflows
- Full-stack / Front-end
- React · Tailwind · Next.js · Electron · Svelte
- Research & Measurement
- User interviews · Task analysis · A/B testing · Mixpanel · Funnel analysis · Defining UX success metrics · Post-release validation
- Collaboration
- Cross-functional partnership with PM, engineering, and research · Influencing without authority · Stakeholder alignment · Driving product strategy from user insight
Experience
Solidarisoft InnovationsFounder & AI-Native Builder
2023 - Present- Piloting a proprietary AI prototyping tool that converts wireframes into working prototypes via a custom wireframe framework, delivering 3× faster time-to-working-prototype with 100% predictable outputs vs. open-ended AI generation. In active design partnerships with service companies, startups, individual builders, and founders to validate workflow fit and iterate the product.
- Built an AI-native design system that is open source, tailored for AI consumption.
- Built 7 distinct AI-powered design tools end-to-end (concept to code to release) to compress and standardize the AI-native design workflow, covering ideation and design system compliance.
- Piloted a front-end AI tool that enables automated design-system compliance.
- Hosted AI workflow workshops for 50+ designers, teaching them to build their own AI-native design workflows using Claude Code.
- Self-taught front-end development to remove the design-engineering handoff bottleneck; now ship interactive prototypes in React, Next.js and Electron directly to users for testing.
Vested FinanceProduct Design Lead
Jan 2023 - Apr 2023Remote · Consumer fintech
- Lifted remittance conversion 19% by optimizing button placement on a consumer fintech product serving Indian retail investors trading US equities.
- Designed and shipped Extended Hours Trading for desktop and mobile end-to-end, with full IA, interaction, and visual design under a tight timeline.
Hi-LabsFreelance Product Designer
Oct 2022 - Jan 2023Healthcare data automation
- Designed sales-pitch screens and improved usability for an enterprise automation tool serving US healthcare payers; applied foundational interaction principles to a complex, ambiguous workflow domain.
TangoRxManager, Product Design
Dec 2021 - Oct 2022B2B Healthcare SaaS
- Built and led a high-performing team of 5; defined the hiring rubric and an upskilling program from scratch.
- Cut design-review time by 50%+ by streamlining a dual-track process for rapid prototyping and comprehensive UX solutioning.
- Drove problem definition from business and user goals; introduced peer and self review for engineering handoff to reduce rework.
- Owned product user-analytics and design-system initiatives; partnered cross-functionally with US operations to embed UX-led product development.
ProchantLead UX/UI Designer
Sep 2020 - Nov 2021B2B Healthcare Analytics
- Redesigned the real-time backlog reporting tool, eliminating ~80 hours/week of manual reporting effort across operations teams.
- Spearheaded the UX/UI redesign of Prochant Analytics, which was productized and sold as a separate offering to existing clients.
- Built a new design system for internal tools; collaborated closely with engineering to design within and around platform constraints.
- Implemented a Mixpanel-driven design model: defined UX success metrics and used usage data to drive iterative product decisions on Prochant Connect.
Fidelity Investments, FCATLead UX/UI Designer
May 2018 - Aug 2020In-house R&D unit
- Sole designer for FCAT India, Fidelity's R&D unit shipping experimental B2B and B2C fintech products on emerging tech (blockchain, algorithmic trading); established UX best practices.
- Key member of the team that raised $40M for revamping critical parts of the brokerage platform.
- Product owner for Go-Algo, an algorithmic-trading sandbox letting retail investors experiment with strategies on historical market data.
- Shipped: a blockchain liquidity solution for warrant securities; a research-analyst startup-data tagging tool; the FCAT showcase site; and multiple savings-app prototypes (Rainy Day, Beanstalk, Travel).
PayPalSenior UI/UX Designer
Jun 2017 - Apr 2018- Designed checkout integration flows for North American enterprise merchant partnerships; complex, multi-stakeholder, regulated B2B workflows.
- Designed co-branded online ads.
VenturePactLead Visual & UX Designer
Apr 2016 - Mar 2017Founding designer on Outgrow.co
- Founding designer on Outgrow.co; designed and launched product, brand, and marketing site end-to-end. The product is live and used widely today.
- Owned UX and visual design for VenturePact's core platform.
CognizantHead of Animation & UI/UX Designer
Feb 2010 - Dec 2012, Nov 2013 - Dec 2015- Led the Chennai studio's animation org; managed Art Directors, animators, and a script writer; delivered 30+ explainer videos and interactive prototypes for client pitches.
- Creative technologist on client work: shipped adaptive 3D web (Flash), a Unity3D interactive mall walkthrough for a leading Abu Dhabi bank, and custom ActionScript filterable image galleries.
- Owned cost, timeline, resource planning, art direction, and technology recommendations end-to-end.
Education
B.Sc. Visual Communication - SRM Arts and Science College, Madras University, Chennai